After its agent issuer left the credit card business, SAC Federal Credit Union found itself managing a credit card program that had been virtually untouched for seven years. Julie Strohfus, the credit union’s vice president of consumer lending, was confident she and her team could grow the portfolio and turn it into a profitable asset. That's when she turned to the TMG SmartGrowth team.
Find out how a few small tweaks led to 75 percent growth in portfolio value and quadrupled penetration.